Organically optimized Social & Online presence

for a leading HRMS product firm with over 2,00,000 mentions in 6 months

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Increased HR efficiency by over 60%

across Employee Engagement, Retention and Recruitment for a global B2B technology consulting firm

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Launched India's largest shopping mall brand

purely on social media with 25,000 & growing fans with over 2000 check-ins per day within 2 months.
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Created Strong Content Marketing Campaign

for a leading financial and banking software testing major.

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Integrated Digital Marketing

We are an integrated digital marketing & creative conglomerate built for the digital and social networking age.

Content Marketing

Content is the Mojo of the social web and there is no better place to start creating a buzz than with a blog / online magazine or publishing site content.


SMAC technology is spreading faster than any other in the recent past. Some experts in the field have predicted that by 2020 SMAC will account for $5 trillion of the total spending by customers.


Data is the new science. With the emergence of Big Data CIO’s have been having sleepless nights to fine ways & means to analyze this historic data and get the business intelligence to accurately predict business dynamics.
Everywhere you look, you see data — Local Servers, Data warehouses, Cloud Storage and now the biggest form of data one can imagine – Social Networks. Now just imagine the amount of intelligence this data pool might be holding for business. What if you get the power to structure this historic data into a matrix of ever evolving probabilities that can benefit in more than just one way? The proliferation of data makes easy-to-use business analysis tools more important than ever. The ability for business users to visualise data so they can spot trends and outliers is not nice to have, its mission critical. Otherwise you’ve got warehouses of data but no data intelligence. With TheSocialPeople’s qontifi you can listen to the buzz of the world wide web at the tip of simple buttons.

They just can’t have enough of us!

Meet the people!

Viral Thaker

Founder & CEO
Arun profile

Arun Moli Devan

Head – Consulting Business Unit

Aishani Mal Taneja

Project Manager – Digital Marketing

Poornima Jain

Head – Account Management

Awards and Accreditations

Thought Leadership Blog

Majority of CMO struggling to unify online and offline

85% of marketers are having trouble joining together their online and offline customer data, new research by Conversant has found. As part of its CMO report, the company surveyed over 60 international CMOs about the challenges they face in today’s data-driven market. The findings show that a minority of 16% were ‘very confident’ that they […]

Hospitality Industry to Move from discounting to loyalty in 2018

It used to be the attentiveness of the staff or the free ‘nightcap’ at the end of the meal that attracted diners to a restaurant in the hospitality sector. Increasingly it is now the lure of a discount. Rising inflation in the global markets has led to a tightening of purse strings, with dining out deemed […]

Our Portfolio

Myntra woos customers with hassle free returns, instant refunds in its ad campaign

Myntra has kicked off a 360 degree marketing campaign to underscore its service offerings, targeted at uninitiated shoppers across the country with a special focus on non-metro cities and small towns. Myntra’s research into the online shopping habits of people in non-metro cities indicates growth potential due to the presence of a high number of internet […]

How ACT Fibernet committed a brand suicide!

December seems to have become a month that is jinxed to the Chennai city but no matter what the people of Chennai has always emerged out as brave survivors. The cyclone nicknamed Vardha was a big blow to the city’s infrastructure, especially to the telecom & broadcast networks. The storm destroyed most of the telecom network irrespective […]

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News at TheSocialPeople

The Social People is awarded the Brand Leadership Award by the World Marketing Congress

In a recent event held at the Taj Club House, Chennai by the World Marketing Congress and CMO Asia, The Social People was awarded the “Brand Leadership Award 2017”. This award was given away in due recognition to those brands and marketers who have achieved extraordinary success through innovative and effective marketing practices in the […]